Tackle social issues by understanding the changing role of communications in policymaking and public service delivery.
- Degree specialisation to sharpen the skills of communicators in the contemporary public policy landscape
- Policy advocacy and public engagement in theory and practice
- Examine applied examples and case studies
If you want to lead improvements in policy communication and, in turn, service delivery outcomes, this degree specialisation is for you. By learning the principles of effective policy communication, persuasion and participatory policymaking, you will understand the importance of embedding communication in the policymaking cycle.
Policy advocacy and public engagement – in theory and practice – will be examined, along with the practicalities, challenges and politics involved in realising policy communication ideals in contemporary governance. You will learn to appreciate how policy communication involves influencing target audience(s) with messages that resonate.
Through applied examples and case studies, you will consider the impact of digital technology and the 24/7 news cycle on the communicative landscape of public policy.
When you graduate, you will have gained valuable analytical skills, deepened theoretical knowledge, and the ability to communicate persuasively in the field of public policy.
- International Politics
- Policy Studies
- Political Sciences
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